How many of us have look around and asked yourself, "Why is it exactly that things are still being done the old way? Hasn't anybody noticed that things aren't working as planned?"
To be fair, the status quo often seems to be the easier, less risky path to take. Why choose an unproven path when most people stick to the well trodden path. Here's why. At best, the status quo represents what has worked in the past. At worst, it represents what we thought would work but never did. Either way, sticking to the status quo as the guiding principle for success in the future is as risky as driving a car while looking through the rear view mirror. That may work ok as long as the road ahead remains a straight as the road behind us. But the moment the road curves, we can end up in a ditch.
Commitment to innovation should be applied to every aspect of life, whether it be personal, political, economic, social, or religious. Innovation doesn't mean that everying must change but it does mean that everything must be reconsidered on a regular basis. Our analysis should look closely at what is working and what is not, and why. What is working should be kept, at least until the next review cycle. What is not working should be quickly and firmly replaced with a different approach that has a better chance of success.
Thoughts?
About Me
- Mark Levitt
- Innovative analyst, blogger, strategist and legal professional for clean energy, social media, and collaboration. Trusted advisor about product, go-to-market and adoption strategies. Expert at identifying customer and partner requirements through surveys, interviews, focus groups and social media.